Salomon x Sami Virgi

Salomon in partnership with Sami Virgi tasked Magic Number to design, build and deliver a stand alone asset which captures the spirit and history of both Salomon and Sami Virgi at Krank Works Festival In Finsbury Park. Magic Number designed a layher based asset which had differing areas of interest. These included, photo walls which allowed guest interaction to leave a message to Sami directly, t-shirt printing within a branded airstream, claw grabber game to win salomon shoes and prizes on the spot and elements of Sami's life from his music tastes to his sense of style. Magic Number, designed and delivered in a 3 week lead time.